The Ultimate Guide to Buying and Selling Online Businesses


$9.00 $29.00

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The Ultimate Guide to Buying and Selling Online Businesses is your one-stop guide for navigating the secondary market for online companies.

Table of Contents Page

With all the work it takes to get a business off the ground, purchasing a fully-formed company can be a smart choice for skipping the first several months or years of work.

The Ultimate Guide to Buying and Selling Online Businesses is your helpful companion into this exciting opportunity-filled world. (It’ll be less confusing than NFTs, we promise.)

We sourced the most common business buying and selling challenges and questions to help first-timers make an educated decision.

Page with formula for cost of company

To write this guide, we interviewed several experts about their experiences buying and selling online businesses.

Discover how copywriter Jacob McMillen bought a profitable blog that passively earns him $2,300 monthly and read about how Empire Flippers preps business owners for a seamless exit.

You’ll also learn how Noah Kagan used small WordPress plugin acquisitions as a marketing strategy to grow AppSumo.

Plus, the guide even offers insider tactics from Codie Sanchez about buying newsletters to expand her business.

Quotes from Noah Kagan and Codie Sanchez

What are the differences between Flippa, Empire Flippers, and other online business marketplaces?

How do you find under-monetized businesses that you can reasonably scale?

How do you avoid falling for business buying scams? (“I’ve got a bridge building business to sell you.”)

With tips on where to buy your business, best practices for vetting businesses and how much to pay, and advice on finding businesses with “moats,” we’ll tackle all these questions and more.

Sales trends for vetting businesses

Buying is just half the battle.

Once you’ve grown an awesome business and you’re ready to sell, this guide will help you get your exit planning right and find the right buyer.

You’ll uncover tips on how to sell your business for top dollar and learn exactly what to avoid, from overcutting expenses to getting too attached to your business.

That way, whether you do it on your own or through a broker, you can sell with confidence.

Exit planning section

“That’s none of your business!” But it could be... for the right price.

From valuation best practices to tactics for sourcing off-market deals, The Ultimate Guide to Buying and Selling Online Businesses is your starter pack for buying or selling online business.

So open up your possibilities with a new kind of investment.

Get access to The Ultimate Guide to Buying and Selling Online Businesses today!

Plan Name Sale Price Original Price Features Purchase
The Ultimate Guide to Buying and Selling Online Businesses ebook $9.00 $29.00
  • 35-page ebook offering tips to beginners on how to buy and sell digital businesses
  • Get answers to the most common buying and selling questions, from pricing to best marketplaces to using a broker
  • Access tips, advice, and stories from experts like Jacob McMillen, Greg Elfrink, Noah Kagan, and Codie Sanchez
  • Learn how to vet businesses as a buyer and figure out your exit planning as a seller
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  • Learn how to evaluate an online business so you can recognize a good deal

  • Discover the best places to list your business for sale (or browse other businesses to purchase)

  • Read stories and advice from experienced business buyers and sellers


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